Project Description
Client: Visual Unity
MJO has helped Visual Unity, a leading broadcast & multiscreen system integrator, to launch the company and its solutions into the international broadcast market. From marketing strategy to implementation, we have provided direction and local support to raise the company’s profile, bridging the resource gap whilst in-house marketing resources were recruited:
- a communications plan with editorial, PR & advertising, delivering coverage in leading industry publications, such as TVB Europe, IBE & SVG Europe;
- corporate presentations, white-papers, articles & opinion pieces;
- design & delivery of sales collateral, such as product brochures and print & online advertising;
- management & support for international trade-shows such as CABSAT, NAB and IBC;
- management & delivery of sponsored events, conferences & speaker opportunities.
“Since 2011 I have the chance to work with Melanie directly, and it was the best decision I could make. On top of the great personality, approach and professionalism she is managing the best imaginable results for us. We have never had marketing results and communication in such shape and prestige as under her management. In the unlikely situation that we will not load her schedule full I encourage you to work with Mel. It will be your best decision in marketing and PR. Thank you Mel.”