Project Description

BN-web

Project: A Kick-start marketing plan
Client: Broadcast Networks Ltd.

MJO has helped Broadcast Networks Ltd, an independent broadcast system integrator, to raise its profile & generate sales leads through the definition & roll-out out a cost-effective & focused marketing plan, including:

  • BN-MJO-weba new website (from design to build, including all copy & on-going support via their CMS);
  • a communications plan with editorial, PR & advertising, delivering coverage in leading industry publications, such as TVB Europe, IBE & SVG Europe;
  • design & delivery of advertising & sales collateral, including company brochures & show booth graphics;
  • a mini-campaign to promote the company’s launch of a live-production solution at IBC 2011, with print & online advertising plus a QR-code driven mobile site to support the event, present the solution & capture sales leads.