Project Description

Show : IBC, Amsterdam
Client: Megahertz Broadcast Systems

MJO project-managed Megahertz’s presence at IBC for a number of years. This major international broadcast tradeshow, which takes place in Amsterdam, attracts c. 49,000 visitors and is a major investment for the company.

Working closely with the client, MJO managed the design agency from concept to the build of bespoke booths; a full communication programme including PR and targeted customer eblasts; print and online advertising and the production of show sales tools and collateral. Megahertz was able to rely on MJO to ensure all aspects of the event schedule were delivered on time and budget and that their investment delivered results – sales leads and increased brand awareness.