Project Description

Broadcast-Networks

Client: Broadcast Networks Ltd.

MJO has helped Broadcast Networks Ltd, an independent broadcast system integrator, to raise its profile & generate sales leads through the definition & roll-out out a cost-effective & focused marketing plan, including:

  • a new website (from design to build, including all copy & on-going support via their CMS);
  • a communications plan with editorial, PR & advertising, delivering coverage in leading industry publications, such as TVB Europe, IBE & SVG Europe;
  • design & delivery of advertising & sales collateral, including company brochures & show booth graphics;
  • a mini-campaign to promote the company’s launch of a live-production solution at IBC 2011, with print & online advertising plus a QR-code driven mobile site to support the event, present the solution & capture sales leads.
““Melanie is an absolutely fantastic, proactive and really creative Marketing Specialist. Her knowledge of the Broadcast industry is also second to none and her experience makes her a real asset to any business. I’ve worked with Mel on a number of strategic marketing activities that have delivered results and exceeded our expectations. One of Melanie’s core strengths is her ability to see projects through from creation to execution. She is persistent and gets the job done, often meeting deadlines that I thought were unachievable.  If you have the opportunity to work with Mel then I can thoroughly recommend her.”
Broadcast Networks Ltd.